Healthy token economies are thriving communities
What a decade of token launches taught us about distribution, incentives and communities that outlast a cycle.
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Playbooks and theses from a decade of building and backing companies. Written when there’s something worth saying.
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From 4 to 120 people in 9 months, with zero outside funding
How we scaled MLG Blockchain fully remote, without raising a dollar. The hiring pipeline, the onboarding system, the operating cadence, and what I would do differently today.
Read the noteThe three-person company that operates like fifteen
AI agents now do real work across real businesses. Here is how we build that way at the studio, and a practical setup you can start this month.
Read the noteHow to show up in AI answers
Your customers now ask ChatGPT, Claude and Perplexity before they ask Google. Here is how SEO and GEO work together, and how to track whether it is working.
Read the noteComing next
On the desk.
Why the studio pairs capital with operators
The case for a hybrid relationship, and where it goes wrong when incentives aren’t written down.
What we look for in a pre-seed founder
The signals that matter when there’s no data yet, and the ones that don’t.
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